How Discorra Works
From raw text to evidence-backed decisions. Here’s the simple flow that powers Discorra’s discourse analysis—optimized for marketers, researchers, and anyone who needs clarity from language.
From Text to Insight in Three Steps
Upload or Import
Bring in corpora, campaign copy, reviews, transcripts, or competitor text. CSV, TXT, and web imports supported.
Analyze
Run built-in analytics—Frequency (Fr), Sentiment (Se), Resonance (Re), Topics (Tp), Concordance (Cc)—no setup required.
Visualize & Share
Turn results into clear dashboards, compare messages side-by-side, and export CSV snapshots or share links.
Under the Hood: The Analysis Pipeline
Discorra turns unstructured language into structured evidence with a balanced pipeline—linguistic tradition + modern ML where it helps.
- Language detection & normalization
- Tokenization & lemmatization
- Stopword handling
- Frequency & keyness
- Sentiment & emotion
- Concordance & KWIC
- Topic modeling (TP)
- Resonance scoring
- Similarity & overlap
The analysis pages, explained
Each section blends classic corpus linguistics (frequency, keyness, KWIC) with model-assisted layers (topics, resonance, similarity) to move from patterns → implications → actions. Use these tabs to see how we turn raw text into decisions you can defend.
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Overview
High-level scan of frequency highlights, topic mix, sentiment balance, and the Resonance Radar for message pull—perfect to orient stakeholders before deep dives.
- Keyness with z-scores to flag unusually salient terms.
- Shared vs unique topics across two corpora at a glance.
- Micro bars & bubbles for quick volume vs distinctiveness.
Frequently Asked
CSV and TXT are supported out of the box. You can also paste text or import from the web where permitted.
This depends on your plan. See Pricing for token and project limits; Pro supports substantially larger corpora.
Yes—side-by-side comparisons are a core feature. You can assess overlap, resonance, keyness, sentiment and more.
Export CSVs or share read-only dashboards with your team and stakeholders.